Working alongside a creative team to promote the new adidas F50 football boot with micoach integration. The campaign is aimed at young football fans and rewards them for being the fastest of the week. 2 squad members are picked each week to create the fastest team in the UK. Facebook was used as the hub of the campaign serving updates and trophies to all those involved.
Involvement:
Design of Facebook assets, Adidas.com campaign assets, Micoach campaign assets
Concept, storyboard and design of Flash banners and football hoardings